Your Image: Web Design
Successful Business
With the revolution of the Internet and broad band access to over 70% of homes and businesses it is no longer sufficient to simply have the "best" product or "unique" service or "most lucrative" compensation plan. Today's business owner, customer and distributor will make a decision about your offering usually within less than 30 seconds, merely by the visual appeal, or lack thereof, of your company web site.
If you are reading this article you most likely fall into one of the following areas:
We Have Design Solutions to Fit Most Budgets!
Companies employ many strategies to win competitive battles, but none are more effective especially over the long term than the projection of the right image, or brand identity, to distributors, customers, employees, stockholders and other important constituents. The value of a brand can easily exceed that of an organization's physical assets. That's why, in the world of consumer products, companies routinely spend millions developing and promoting their brand identities.
A company's corporate image can be defined as how an organization is currently perceived but not necessarily how it wants to be perceived. We can help close that gap. Over the years, we've helped 100's of companies build strong visual identities, create memorable logos and compelling names, employ creative, results-oriented designs and implement comprehensive yet easy-to-use systems.
We all want high impact graphics for our Web sites. Sometimes it is easy just to pick a template that comes included with a site builder or hosting package. There are also thousands of free templates that you can download from the Internet.
However, the downside to utilizing a template is that at least one, and perhaps hundreds, of other companies are using the same template for their web sites. To be successful you need to set yourself apart from others, and that requires custom web site design.
Content
For those of us who want full control of our design and graphics, it is first a matter of sitting down and choosing your site design and color scheme.
Fortunately, we provide an in-house design team that removes the headaches and hassles that come with custom web site design by incorporating a design management philosophy that has proven successful for years.
Many design companies do not take the time to understand the client's business well enough to offer a comprehensive solution. We understand the importance of branding to the customer and distributor to be sure that they are able to gain revenues, increase productivity and portray the correct Internet presence. From conceptual strategy to comprehensive turn key solutions, we leverage diverse experience and proven strategies to deliver results! Our in-house design team can provide your new or existing company with the following design services:
Professional Web Design
Web site Redesigns
Web site Design Templates
Flash Multimedia
PowerPoint Presentations
Logo Development
Professional Voice Talent
Graphics Design
Identity / Print
Video Production
Web site Design: We believe in visions and we take these visions and turn them into reality. Our innovative thinking, personal attention and enthusiastic approach to each individual's need are what sets us apart from the rest.
Our custom web site design solutions help take your company to the next level; whether it's a fresh look to an existing logo, a brand new web site to help market a new company or an application development to help an existing company organize from within.
Nothing is out of our sight! We build web sites that make an impact and create true Internet Presence. How do we do it? Simple, we listen. Then we apply our skills and experience and collaborate with our clients to create a truly unique and representative web site experience.
Our web site development process follows a solid understanding of the target audience, information architecture and technical requirements, including database development and platform concerns.
Our design team works closely with our programmers to ensure that the design philosophy remains true throughout the development phase, maintaining visual consistency while integrating the appropriate functionality.
Our goal is to create an emotional connection with the user through the visual design and functionality of the web site. We know how to make sites that work well - sites that are clean, usable and most of all, memorable.
We offer complete web site design services to meet your business needs. From redesigning your current web site to extending your brand online, we are here for you.
As your interactive needs grow and change, we are here to help make sure that you are taken care of from start to finish and that you experience a smooth and comfortable transition.
Flash Multimedia: As a full-service consulting and design firm, we look forward to meeting and exceeding all of our client's expectations. For this reason, we have created a specialty design section to handle design above and beyond our regular services. We want to grow with your company, so that your design needs grow, we will be here to help you accomplish your goals.
Our design team incorporates Flash design as part of our visual integration philosophy to help create a powerful communications tool for our clients. Our approach to Flash is that it should compliment a web site, not be the focus. We understand that Flash cannot make a web site design strong if the web site was designed poorly from the start. What it can do is take a well designed site and elevate the experience by connecting with users in a unique way.
When considering Flash for a particular project, we ask ourselves and our customers, the following questions:
Is Flash the best solution for the objective?
Is there an element that would be enhanced by movement?
Can Flash enhance the overall usability of this web site?
Can Flash elevate the visual sophistication of this web site?
Who will be viewing the web site?
We understand the power of Flash and how it can create unique visual experiences for the user. We are proponents of Flash when it is used intelligently and appropriately to dynamically enhance a web site.
Content Is King: Lots of Visitors yet No Buyers? What happens once visitors get to your site? Your potential prospects will surely appreciate an entertaining and good-looking web site but they didn't necessarily come by to be dazzled by the design. They came because they were looking for your product, service or opportunity. Be sure your site is conveying an enthusiastic message about your business.
When you consider the billions of individuals and companies on the net who are attempting to influence visitors with their wares, it is vitally important that your site offers something out of the ordinary. An important fact to remember is that what the site says is as important as how it looks.
The number one rule when it comes to selling on the web is opening with an enticing headline, one that describes what you do or how you can help a potential client immediately. The way you sell speaks volumes about you; therefore send a message that says: "My product or service will enhance your life, fill a need, and make things better for you and I can prove it." How is that achieved? Having a real intention to help others comes through very clearly. Rather than just selling your services or products, show your interest in your clients by including tips, articles or suggestions that are considered useful. Give something away in your copy and it will come back to you tenfold.
Since your goal is to make sure the content speaks to your audience in a manner that invites inquiries, instead of conveying only what you can do for your potential clients, include some pertinent questions in your content that evoke responses. Encourage your visitors to think.
Sounds like a lot to be concerned about, right? It is, however our in-house team of exceptional writers, editors, designers and developers can help, or completely eliminate, your worries by:
Creating headlines or slogans that grab attention and convey the proper message
Using descriptive words that elicit emotion and invite your visitors to stay at your site
Keeping it simple by "selling" your product, service or opportunity instead of "telling" about it
Dictating your intention by creating call to action content that causes the visitor to interact with your site
Make it interactive by providing database driven systems such as news, newsletters, voting, polling, FAQ's, events calendars, contact and feedback forms and much more
PowerPoint: Need to impress your audience, but don't have time to create a killer presentation yourself? Let our Creative Services experts take the load off your shoulders. We can create a high-impact PowerPoint presentation design that combines easy-to-follow organization, exceptional graphics, highly readable text and crowd-pleasing animation!
Whether you need to simply enhance your current slides or build an all-new interactive PowerPoint presentation, our professional PowerPoint designers can help give your audience an unforgettable experience. It will interest and inform them like no other presentation they've ever seen before - and you can take the credit!
Print Media: In addition to the services described above we also offer complete print design solutions for all our clients. From conceptualizing and creating your company name and logo, to designing and developing your stationery, business cards, letterhead and brochures, we provide solutions for you.
Our responsibility and goal as your design services company is to create media that causes visitors to take action. As your branding needs grow and change, we are here to help make their transitions smooth.
It's a big puzzle
But we've got you covered...
Your image is EVERYTHING!